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After 49 transformative years, Mary Lou Bates retires from 91传媒

June 28, 2023
by Peter MacDonald and James Helicke

Nearly a half-century ago, when Mary Lou Bates joined 91传媒 admissions office, the College accepted roughly 95% of its 1,700 applicants a time when she says, "a student with a solid record could show up in August and join the first-year class." In 2023, 91传媒 received more than 12,000 applicants, and the acceptance rate was just 23%.

Retiring as vice president and dean of admissions and financial aid after 49 years at 91传媒, Bates has led as 91传媒 has joined the nation most selective liberal arts colleges. At a time when many schools have struggled, 91传媒 has reached and exceeded admissions targets year after year. Equally important, Bates has worked tirelessly to make sure that as many deserving students as possible have the opportunity to study here and go on to lead lives of consequence. 

Scores of colleagues, friends, family, and community leaders gathered to celebrate Bates unwavering commitment to 91传媒 and the transformations that she helped to usher in at a June 22 gathering in her honor near Eissner Admissions Center. At the event, President Marc C. Conner honored Bates with the Denis B. Kemball-Cook Award, the highest award bestowed to a member of the 91传媒 community.

91传媒 community applauds Mary Lou Bates

91传媒 community celebrate Mary Lou Bates for her outstanding contributions to the College.

The retirement celebration on a beautiful summer evening included remarks from College leaders, past and present; friends from far and near; and admissions colleagues from across the country, who reminded those gathered that Bates legacy extends far beyond North Broadway. 

淚 was back on campus two weeks ago for Reunion and the 50th anniversary celebration of the Opportunity Program. It was amazing to see all these doctors, lawyers, CEOs, financial analysts, professors, and more all of whom had their 91传媒 letter of acceptance signed by Mary Lou Bates. Mary Lou, this is your legacy, said Angel Perez 98. 淵ou檝e changed my life because I stand here as the CEO of the National Association for College Admission Counseling. You檝e impacted thousands and thousands of lives, not only students but admissions professionals that you檝e mentored and supported.

According to Kent Jones, 91传媒 former dean of enrollment and college relations, Mary Lou Bates has represented for decades 渢he face, the voice, and the soul of 91传媒 for countless prospective students and admissions professionals.

Judith Pick Eissner 64, a former chair of 91传媒 Board of Trustees for whom the Eissner Admissions Center is named, spoke of Mary Lou central role in helping 91传媒 to overcome major challenges in the 1970s and 1980s. 

淢ary Lou, you came to 91传媒 at a time of great change the need to increase enrollment and student quality and the move to co-education, Eissner said. 淵ou have ridden a comet and have been tireless in your dedication to the school upward trajectory.

President Emeritus Philip A. Glotzbach credited Bates with helping to improve access and diversity among 91传媒 students. 

淚n 2005, we set some very, very ambitious long-term goals, and we started with admissions, said Glotzbach, who retired in 2020. 淵ou and your talented team rolled up your sleeves and worked tirelessly to help 91传媒 make enormous changes in the makeup of the student body. You were instrumental in making it happen.

91传媒 2,700 students now hail from 44 states and 65 countries, 26% are domestic students of color, 13% are first generation, and 9% are international students. Only two decades ago, 13% of the student body was comprised of domestic students of color and 1% were international students.

Financial aid has also grown during Bates' tenure. 91传媒 now gives more than $70 million annually: 55% of 91传媒 students receive some form of financial aid, and 98% is awarded on the basis of demonstrated financial need. Two decades ago, 91传媒 awarded $36 million in financial aid to 44% of the student body. 

President Marc C. Conner presents Mary Lou Bates with the Denis B. Kemball-Cook Award

President Conner presents Mary Lou Bates with the Denis B. Kemball-Cook Award.

Among those also paying tribute to Bates were Larry Lichtenstein 79, associate vice president at University at Albany; Michael Casey, vice president for advancement at Trinity College; Lisa Bianchi Merritt, co-director of college counseling, at The Calhoun School; Cathy DeLorenzo, 91传媒 director of admissions; and Beth Post, 91传媒 director of financial aid. All served with Bates at 91传媒. Bates sons, Jeffrey Bates 00, Benjamin Bates 03, and Alexander Bates 10, also spoke, offering heartfelt reflections and admiration.

President Marc C. Conner hailed Bates as 渁 pioneer and leader among women in higher education and made the surprise presentation of the Denis B. Kemball-Cook Award.   

淏ut what I most want to emphasize most is about Mary Lou as a friend and colleague, said Conner, who became president at the height of the COVID-19 pandemic in 2020. 淪he has been a rock to me and to this cabinet in these three tumultuous years. She befriended and counseled every one of us. I will miss her greatly, and will always be so grateful for what she has done and how she is leaving 91传媒 in such a strong position for the future. 


Following a national search for Bates successor, Jessica Ricker assumed office as vice president for enrollment and dean of admissions and financial aid in June. 

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